According to a report, the traditional after-work beer is dying out due to an “attitude shift” among remote workers and Generation Z, which is leading to a preference for social occasions during the day instead.

Employers have been urged to replace pub-going as a way to socialise with an “inclusive and healthy workplace culture” for employees who do not drink alcohol or work from home.

Changes would also help to include those who have caring responsibilities, disabilities or who may otherwise find it difficult to attend evening events.

Recommendations were drawn up by the Work Foundation, a think tank at Lancaster University, and the International Alliance for Responsible Drinking.

Companies were advised to hold activities such as breakfast meetings or “outing days” and to provide training for all employees on the “health risks” associated with alcohol consumption.

The report states that there is a “need for virtual celebrations when teams are spread across long distances, or an emphasis on social gatherings during working hours to ensure those with long commutes or caring responsibilities outside of working hours are not neglected.”

The trend toward longer working lives means that the baby boomer generation born in the 1950s now works alongside those born in the 2000s. However, recent data shows that one in five members of Generation Z (the term covers adults aged 18 to 27) do not drink alcohol.

Julian Braithwaite, CEO and President of the International Alliance of Responsible Drinking, said: “Older managers need to understand that the younger generation, Generation Z, may have a different attitude to what it means to socialise.

“Since the pandemic, more people are living further away from their workplace, partly because technology allows it. So you can’t assume that employees can stay for an hour or two after work – people have to take trains.”