PEMBROKE – Director of Financial Aid Tim Sampson has hit the ground running since joining UNC Pembroke, making a special contribution to the university and the local community.

In addition to leading one of the most complex offices on campus, Sampson has demonstrated exceptional leadership skills in navigating the FAFSA application delays that have impacted colleges and universities across the country. He has developed an innovative approach to providing resources to the community through FAFSA on Wheels and implemented extended office hours to accommodate students and families.

As chair of the Staff Senators, he has supported the creation of a professional development series to help staff achieve their personal goals. His servant leadership extends well beyond campus. He serves in many different roles at his church and recently returned from a mission trip to the Philippines.

For his dedication, Sampson has been named the 2024 recipient of the Erskine B. Bowles Staff Service Award. Given by the UNC Staff Assembly, the award recognizes staff accomplishments through professional interactions, exceptional service to their respective campuses, and outstanding service to the larger community. He will be presented with the award in October at the UNC Staff Assembly in Winston-Salem.

“I’m thrilled,” said Sampson, a 2019 UNCP graduate. “I come to work every day for the students and am a servant to our families. I’m not the person who needs the recognition. But it feels great to be recognized; hopefully this will encourage others to continue their great work. This is a great honor.”

Sampson is the second UNCP employee to win the award since its inception in 2010. Dr. Robert Canida won the award in 2017.

“Whether through his leadership role in the Staff Senate or his work in the Office of Financial Aid, Tim’s passion for helping others and creating value is evident,” said Chancellor Robin Gary Cummings. “He doesn’t just see the potential for improvement – he takes action to make it happen.”

“His commitment to public service embodies the spirit of UNCP, and I am immensely proud that his efforts are being recognized in this meaningful way,” said Cummings.

At Deep Branch Missionary Baptist Church, Sampson began developing as a leader at age 12. For 25 years, he has served in a variety of roles, from assistant vacation Bible school director to Sunday school teacher to assistant superintendent. He even drives the church bus. Sampson, fully supported by his wife Troaria, has continued to strive for leadership roles at every stage of his life. While attending Robeson Community College, he served as student body president and is now president of the alumni association.

“When people needed help, I could be there,” he said. “It shouldn’t be an obstacle to help – it’s a privilege. I do so many things on campus that a lot of people don’t know about, and it’s not because I need recognition – I’m here to help. That’s what I do.”

In addition to serving on the UNCP Staff Senate, Sampson also lends his decision-making authority as a member of the Conduct Hearings Committee, the Academic Support Council, the Faculty and Staff Harassment Committee, and the Move-in and Homecoming Committees.

Dr. Kelly Brennan, vice chancellor for enrollment management, said Sampson embodies the essence of a servant leader.

“He always goes above and beyond for our students and staff and volunteers when help is needed,” Brennan said. “Tim is an admired colleague whose thoughtfulness and kindness make him someone we all deeply respect.”

Sampson’s involvement extends far beyond campus. When he learned of a shortage of buses at a local elementary school, he took the initiative and has been riding a bus every morning for two years before starting his day at UNCP.

Trustee Chairman Ed Brooks noted that the national recognition is an example of UNCP staff taking public service to a new level.

“Tim is an example of how committed our staff is to the community, and it really shows that the connection between the university and the community is solid,” said UNCP Trustee Chair Ed Brooks. “We are pleased that the state of North Carolina can see the caliber of individuals we have at UNCP because that is a reflection of the university and the community.”

Kellie Blue, vice chair of the UNC Board of Governors and a UNCP alumna, echoed Brooks’ sentiments.

“Tim has repeatedly demonstrated exemplary servant leadership, most recently in addressing the FASFA issues facing campuses. He and his team have been instrumental in assisting local students and their families in completing the FAFSA application. He has used his unique talents and leadership skills to improve the lives of those around him.”

As the first college graduate in his family, Sampson believes strongly in the power of education. This fall, he will begin UNCP’s MBA program.

“Everyone in this (financial aid) office strives to be a servant leader. It’s about being able to serve others. Recently, a student was in my office because he couldn’t find a way to pay his tuition. He was a senior. I researched my budget, found $1,200 and told him, ‘We’re going to help you.’ He started crying and I had tears in my eyes. That’s why I do what I do. It’s all about the students.”