James Madison University is preparing for the 2024 football season at Bridgeforth Stadium, which will feature improved facilities and operational changes. Under new head coach Bob Chesney, the Dukes have fully transitioned to the FBS level, qualifying for the Sun Belt Championship and bowl games. With tickets for upcoming home games sold out, the first available game will be Oct. 10 against Coastal Carolina. Major changes include cashless transactions for all purchases and the introduction of new field-level seating options.

In numbers

• Tickets for the Sept. 7 home opener are sold out, as are non-student tickets for the Sept. 28 game against Ball State.
• James Madison met full FBS requirements in August 2024, making it eligible for bowl games and playoffs.

Yes but

Introducing cashless operations may be challenging for fans accustomed to cash transactions and may limit convenience for some visitors.

Current status

• New operating procedures will be introduced at Bridgeforth Stadium, including converting ticket sales and concessions to cashless systems.
• New suite options and field-level group areas have been introduced for an improved viewing experience.

What’s next

Fans can look forward to an evolving gaming experience with ongoing adjustments to improve crowd management and stadium entry efficiency.

Conclusion

The 2024 season at Bridgeforth Stadium promises an enhanced experience for fans, now with cashless operations and new seating options, underscoring JMU’s commitment to an excellent college football atmosphere.